The Blend: January ‘22

Happy new year! edCircle LLC is excited to share some of our achievements from 2021:

  • We helped our clients launch more than 50 online courses and earn over $3M in annual revenue.

  • Course themes included cybersecurity, global finance, coding, screenwriting & leadership essentials.

  • edCircle’s annual revenue increased by 45%

  • Our mentorship program saw three WoC from the education industry find new jobs in corporate L&D

⚡️TikTok surpasses Google as most searched website of the year, what could that mean for the education sector?

As Candice Faktor states in her Fast Company article, “Influence is the new accreditation: The top creators on TikTok aren’t there because of the school they went to or the certificate they have…People are looking for demonstrated mastery or recognition versus traditional institutional credentials.”


JANUARY HIGHLIGHTS

  1. 👾 The hashtag #LearnOnTikTok currently has more than seven billion views. TikTok is a thriving learning community—and may be the future of education

  2. 💻 Google’s certificate programs expand to higher ed. In the past two years the programs have exploded on the scene with millions of enrollments and are partnering with community colleges.

  3. IBM is setting out to provide 30 million people all over the world with tech skills by 2030. The company has announced more than 170 new academic and industry partnerships.

  4. The Rise of Virtual Accountability Groups. An old student engagement tool finds new opportunities in the age of social media. Learn how you can start one via Burb’s resources.

  5. Extra reading: How the Global Editor in Chief of Refinery29 Gets It Done

⚡️Key eLearning 2022 Forecasts

  • Online learning is reported to reduce energy consumption by 90%

  • The U.S. alone accounts for over 31% of mobile learning expenditures in the global market.

  • The US government spent over $2.6 billion on eLearning products for its staff.

  • Video web activity accounts for over 80% of all online activity, with the majority being educational or training clips. Source

The edTech industry is steadily growing as 2022 kicks off and edCircle LLC is no different. Let’s advocate for quality learning experiences in every sector.

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Christina Long, MFA

Global Creative Director - christina@blkgrlswurld.com

Christina is a serial entrepreneur and technologist with over a decade of experience launching digital products for major brands in NYC. #blkgrlswurld ZINE is where she gets to have fun and play outside the lines of traditional graphic design, photography & zine-making.

https://blkgrlswurld.com
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The Blend: March ’22

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